10 Total Quotes

Steve Tihanyi Quotes

[Tie-ins with entertainment are] a growing area of focus for us as an organization, ... In the past, we used to be very sports-focused.
Steve Tihanyi
#Entertainment

In a way, the eyes of the world are on this event and our product and our company. You want people to leave with the impression of an energetic and vibrant company that is also a healthy company.
Steve Tihanyi
#Company

The Drive' represents a significant marketing opportunity for General Motors, allowing us to showcase our products in a unique fashion that will provide a fun-filled time for the millions of people who live in or visit Las Vegas. This platform elevates the driving experience, without pressure to buy, to another level that has never been presented within the U.S.
Steve Tihanyi
#Fashion

People have a perception about our brands and our products. They're living in a world 20 years ago, when the products were very different. That's why we're building this different type of facility, so they can understand that.
Steve Tihanyi
#Living

We're not just randomly giving out cars,
Steve Tihanyi
#Giving

I look at this as an opportunity. Deep down I thought there was an opportunity to do something with a little more sense of permanency.
Steve Tihanyi
#Opportunity

I look at it as the fun capital of the world, the entertainment capital of the world. We want to take advantage of all the people coming through your town.
Steve Tihanyi
#Entertainment

It's no different than a football coach. By the time they take the field, it's kind of out of your hands.
Steve Tihanyi
#Football

It's kind of a huge learning lab for us.
Steve Tihanyi
#Learning

I think positively about these things. I think people are going to embrace what we've built here, and we have some huge plans for the future. There are second, third and fourth chapters in our long-term vision of this project.
Steve Tihanyi
#People